Search for your hashtag idea. Look at popularity, correlations, and trends. Check the top influence's in your field. Choose the hashtags that work best for you or your company. Monitor your hashtag performance on Social Media. Look at reach, popular trends, and the best time to post. Research the top... read more →
Jan
22
Jan
09
Managing your personal passwords can be a headache. When you add in passwords for an entire company that will be used by multiple people, you have a real mess on your hands without the proper organization. Learn why streamlining passwords in your business keeps your sensitive information secure and saves... read more →
Jan
01
Nov
26
Sep
24
It seems like the perfect idea: hiring someone from within your organization to handle your marketing and social media. Who could know your company better than someone who’s already there, right? While an in-house hire may indeed know your organization, what they might not know are the specifics of developing... read more →
Sep
19
Holding Your Team Accountable A company’s success depends on its deliverables – whether a physical product or an intangible service. Regardless, projects have a beginning and an end. All of the steps in between must be accomplished for the team to succeed. And each person on your company’s team must be held... read more →
Sep
09
You need good a good marketing strategy. What you don’t need are big marketing mark-ups to go along with that strategy, which is what you get when you go with many traditional agencies. They charge you more for marketing materials and services simply because they can, and customers have gotten... read more →
Sep
03
Is your digital marketing strategy the same as everyone else’s strategy? If it is, there’s a problem. Your company has its own set of needs, challenges, strengths and unique traits, so why shouldn’t your marketing strategy reflect that? Having a cookie cutter plan may work for your marketing company, but... read more →
Aug
28
You’ve got a strong digital strategy in place for your organization and you think you’re good to go. Who needs more than that, right? Mission accomplished! Unfortunately, this plan can quickly and painfully sink you. Here’s why. A powerful digital strategy is only part of the picture. Once in place, sitting... read more →
Aug
15
Is your digital marketing strategy the same as everyone else’s strategy? If it is, there’s a problem. Your company has its own set of needs, challenges, strengths and unique traits, so why shouldn’t your marketing strategy reflect that? Having a cookie cutter plan may work for your marketing company, but... read more →