You know the phrase, “Don’t judge a book by its cover.” Although this philosophy has good intentions, we’re constantly faced with metaphorical “books.” From roadside billboards to million-dollar television ads,... read more →
Social media has transported videos from living room television screens to the palm of the hand. Viewers now have the ability to “like” and “share” videos, effectively promoting what they... read more →
How do you drive potential customers to your website? Can they scan a QR code or click on a link in an email? What if they need to search online?... read more →
Following and Liking Social Media Social media has revolutionized the world as we know it. Childhood friends reunite, talented performs get discovered, and more people try to DIY. That’s just... read more →
A company’s success depends on its deliverables – whether a physical product or an intangible service. Regardless, projects have a beginning and an end. All of the steps in between... read more →
Finding the marketing company that can execute your strategy and meet your goals isn’t hard. There are numerous marketers in most areas with the necessary skills. But why settle for... read more →
Is marketing an expense or an investment? And why has selling marketing services become so hard to do? One reason is the glut of new marketing companies that seem to... read more →
As more and more organizations discover the joys of social media and re-discover the many benefits traditional marketing and advertising provide, they’re also discovering MediaMark Spotlight. MediaMark Spotlight was born... read more →
MediaMark Spotlight’s Creative Pod is now offering an unprecedented deal: unlimited 40-second videos. But first, this story: MediaMark Spotlight was born in Philadelphia. So, as you might imagine, there was... read more →
The problem with writing up “The Gina Ferraro Approach” comes with trying to approach Gina Ferraro. The CEO of marketing juggernaut MediaMark Spotlight is always on the move. Maybe... read more →