When was the last time you looked at your LinkedIn profile? If you’re not checking in on LinkedIn every day, you might be missing out on a huge opportunity to reach out to people who might be expressing an interest in you or your business.
One way you can determine who’s interested in you or your business is by checking your LinkedIn account to see who’s checked your profile. When someone clicks on your profile, LinkedIn automatically sends you a notification (in your LinkedIn account) that tells you who has looked at your profile. You can then click on their profile to see who they are and why they might be checking your profile. This is a perfect opportunity for you to reach out to them, especially if you’re in sales or business development.
You don’t need to know the people who are clicking on your profile, just consider it an invitation to reach out. When you reach out to them, you send them a message saying that you noticed they checked out your profile and then invite them to engage further with you about some topic of interest or just ask them if they might have time for a quick chat. You never know who might respond to that and it’s the easiest way for you to make connections with other people because they’ve already indicated an interest in you.
Another thing to note is that the more people that click on your profile, the higher up you rank among all of your LinkedIn connections. You can use this link to see where you rank in terms of profile view among your connections: https://www.linkedin.com/wvmx/profile/rankings.
One of the ways you can improve your ranking is by increasing the use of keywords on your LinkedIn profile. The more keywords you use, the easier it is for people to find you. One thing to keep in mind is that LinkedIn is being used more and more as a search engine, especially by recruiters and people looking for specific things. As a result, if you have a high profile ranking, that means you’re going to pop up in the search results faster than any of your other connections.
Just wanted to share this tip with you! LinkedIn is a great tool for all professionals and can help you with your sales and business development efforts.