As more and more organizations discover the joys of social media and re-discover the many benefits traditional marketing and advertising provide, they’re also discovering MediaMark Spotlight.
MediaMark Spotlight was born in Philadelphia during an age when offices had typewriters, and “home computers” were strictly a Radio Shack item. MMS was fluent in the marketing and advertising of the day, knocking out campaigns that used billboards, print ads, radio spots, TV spots and promo items to get the message out.
Smash cut to the present day: MediaMark Spotlight still has mastery of traditional advertising assets, but has also achieved fluency with the Internet. Eblasts, blogs, explainer videos, tweets and other digital content are created by an ever-growing team of creatives, managers and producers.
We also respect the face-to-face interactions that develop and elevate our work. Our Venice, Florida offices, for example, are a hot spot for new ideas, and the home of our own think tank, the Creative Pod™. The only thing our Florida workspace didn’t have was elbow room.
Cue the contractors. Their assignment from us: expand our space and expand our capabilities. So they added administrative office space, allowing us to bring even more flexibility into our workspace.
The contractors added a lounge and a kitchenette for the kind of casual, relaxed conversations that can easily trigger a new idea or a new way of looking at a client.
Best of all, MediaMark Spotlight’s Venice space now has studios! We call this complex Creative Pod Studios, and it comes complete with both a video editing suite and an audio studio capable of delivering everything from soundtracks to radio spots to podcasts.
This means that, once a script is approved, MMS will be able to produce it in-house. And we’ll no longer have to work around the dearth of studio recording facilities. And that, in turn, allows us to deliver your media assets at a fraction of the cost of booking someone else’s studio.
Stay tuned for updates on Creative Pod Studios, and news about when you’ll be able to visit our newly-expanded space (most likely near the end of February, but we haven’t locked down an exact date yet). MediaMark Spotlight is growing—and you’re invited to grow with us!
MediaMark Spotlight does more than just deliver an idea or capture a brand. We take the time to learn about your customers, your company and your goals. This allows us to capture and expand the essence of your brand, and bring it to your targeted demo powerfully, efficiently and economically. We also drive your message home through proven traditional marketing as well as next-gen digital techniques, including mobile messaging, short explainer videos, and dynamic banner advertisements.