If you’re in business, you are most likely on Linked In. If you’re not, you should be! Connections are key in networking for new business. LinkedIn boasts of being the largest
professional network worldwide. Whether you’re looking to improve your network, keep in touch with colleagues, find a new job or make connections that could present new opportunities, Linked In is the perfect place to start.
Be sure to create a powerful profile. To ensure your messages, comments and updates stand out from the crowd, communicate on Linked In the way you would in any professional interaction. Don’t do anything over the top; just remain authentic and professional.
To maximize your communication and interactions, it’s a good idea to customize your messages when trying to network with other professionals for a more personal connection. Show that you care enough to take the time to personalize your message. Also, it’s a good idea to add some specifics like how you found their profile and why you would like to connect with them. Communicate with one person at a time and avoid group messages or mass communications.
When you receive connection requests from others, it will benefit you to respond to requests and messages in a timely manner. It is imperative that you stay top of mind and responsive in these new relationships. LinkedIn relationships should be given and taken. Don’t only post without commenting on others’ updates as well. When recommending others, make sure you have personal experience with your recommendations. Your reputation is on the line when you’re standing behind someone else ‘s work and ethics.
Be sure to look over a potential connection’s profile before reaching out to ensure it’s a beneficial connection for your needs. Mentioning things, you have in common and connecting on those commonalities will help build a stronger initial relationship. Keep your messages short and to the point. And don’t forget to proofread before sending! Nothing reads unprofessional, like typos or bad grammar.
Lastly, always say thank you and politely close out conversations even when the recipient can’t assist with your needs. The most memorable professionals are those who leave a kind and positive last impression!