A brand strategy is important for your business because it allows you to create a clear and consistent message that will resonate with your target audience. A well-defined brand strategy... read more →
(Social Media Examiner)
76% of businesses plan to
add video to their website?
“SPEAK, SO I MAY SEE YOU”
MediaMark Spotlight’s CREATIVE POD™ Videos
Max Headroom knew what he was talking about. His 1987 TV show predicted “blipverts,” very quick video commercials that lasted one second.
Here at MediaMark Spotlight’s Creative Pod™, exploring alternate lengths beyond the standard :15, :30, and :60 isn’t just an exercise. It enables us to make videos targeting an audience of ten million, or just ten, or sometimes just one.
Our Creative Pod’s Video staffers have collectively written and produced hundreds of TV commercials, web videos, explainer videos, cartoons, casino licensing application videos, cooking videos, music videos and instructional videos—pretty much every sort of video there is. Including wedding videos.
Our team members have done video work for Comcast, Time Warner, IBEW Local 98, Spirit Halloween Superstores, CBS Records, Sony, the Philadelphia Live Arts Festival/Philly Fringe, Cox Cable, American Cancer Society, Dietz & Watson, Rita’s Italian Ices, Tower Investments, Trump Entertainment Resorts, Universal Studios and Red Bull, among many others.
Websites
Many times your website homepage is the first impression people have of your company. Videos are a great way to make a positive first impression that counts, and a great way to get your audience interested and informed.
Tradeshow
Having a video in your tradeshow display will attract people to your booth, introduce them to your product, and entertain them. Capture the attention of passersby by playing a video in your trade show booth. This will give you the perfect opportunity to make your pitch.
Adding a video to your emails has been proven to increase click-through rates. It is also a smart idea to send your video as a follow-up to a direct sales email. This allows you to contact your prospects without spamming them. A video can also be added to all employees’ email signatures.
Sales Appointments
You only get one chance to make a first impression. Videos are a great way to start off a presentation, because every attendant is able to begin with a consistent message. They also entertain prospects while delivering information quickly and effectively.
Social Media
When it comes to social media, videos are the best way to engage your audience. They provide you with the opportunity to keep people interested in your content, business, products and services. Video can be shared on Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube, and of course TikTok.
SEO
Videos now show up as individual results in Google and are a great way of directing traffic to your website. Google measures the multiple types of content your website offers, because they like to offer blended search results, which they refer to as “Universal Search.” Google also measures how long people stay on your website.
Help Prospects Sell Internally
Many times your contact at a company is not the decision maker. A video is the perfect way to assist your contact in selling your product or service to their boss.
Interactive Print Ads
If you are still using primarily print marketing, no worries, a video can still work for you. By placing a QR code on all of your print marketing, you can direct people to your video, which will deliver your key message in 3 minutes or less.
Drip Marketing
By including a video in your drip marketing campaigns, your prospects will remember you when they decide it is time to take the next step in the sales process.
We specialize in B2B and B2C explainer videos to help illustrate your product or service to key audiences.
Increase sales with video package
We increase your bottom line and business development with our tailored video packages
We offer a whole package of digital video marketing services to help you grow your business.
- The simplest, fastest way to get your complex message across.
- Connects emotionally with potential clients.
- Reinforces your capabilities, expertise, credibility and branding.
- Allows for smart content repurposing.
Interested in our other services?
We have customized proprietary marketing and creative programs that
increase revenue for your business. Learn more about what we can
offer your business. We call it our Creative Pod™.
increase revenue for your business. Learn more about what we can
offer your business. We call it our Creative Pod™.
Free Video Analysis
How is your company adapting to today’s connected world?
Is your business still relying on cold calls to land new clients? Or have you discovered the true power of digital marketing? Here is what we suggest:
Inbound marketing
Sales Enablement
SEO
Blog Writing
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Looking to expand your brand, redefine it?